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MFW SS 17 Gucci, Blugirl, Alberta Ferretti’s strong romanticism

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While we are slowly recovering from edgy and confused London Fashion Week aesthetics, MFW begins with a rainy day. It’s a rite, recently, but much more forgiving of the latest editions.
“No more waiting” is the title of the short movie, with pastel colours and trendy details shot by Camera della Moda, to assure that the countdown is finally over.
The first day has ended with three names of Italian romanticism, defined in tinte noir.

MFW SS 17 Gucci, Blugirl, Alberta Ferretti: confirmations and changes

Three important names in the calendar. Three brands able to interpret the idea of romanticism that’s so important to women. A different kind of romanticism compared to what we are used to seeing. Less sweet and taught. Romanticism with an attitude. Much stronger and determined, like the woman of today.


The Blugirl’s gypsy spirit; the Eastern taste decorated with Belle Epoque tinseland Victorian vibes in the Gucci’s Gothic key; the diaphanous woman – like a goddess – wearing trousers and jackets from the wardrobe of him, for Alberta Ferretti.

MFW SS 17 Gucci, Blugirl, Alberta Ferretti’s romatic women

Blugirlgipsy and feminine. From Latin America to resume the strong colours, the stripes become white and black; the maxidress worn with indescribable lightness. The strong details such as the Gaucho hats and maxi tassels earrings, for almost every look.

Alberta Ferretti. She added a little bit of pepper to this collection. Not only for the supermodels, Bella Hadid and Sara Sampaio, who wear cascades of light fabric on tailored trousers. They are wrapped in leather corsets and double overlapping belts. Alternating with maxi dresses that move with them.

We live in a mixed culture, and women tend to mix things up. I like the idea of mixing the masculine and the feminine in the way our cultures mingle.” – Alberta Ferretti

Beyond the boundary MFW SS 17 Gucci

Gucci universeIt is not easy to label it. Difficult to describe the collection, not mentioning the entire Alessandro Michele’s imaginary brought to the stage, in the industrial area of the former Scalo Farini.

Future, love, XXV” in Gothic lettering. On long dresses and fur coats. “Gold, flower and soul”, the words that the soundtrack repeats several times. Romantic and GothicExuberant in detail, but quite in that underlying inspiration to the East. Noir atmospheres bathed in gold lightFabrics, jewels that fill hands and fall out of ears.

“[…] Alessandro is placing these priceless garments that you can’t argue with in a very radical context. You are going home with this coat that you want to wear, and your mom wants to wear, and your grandma wants to wear—but that coat was shown on a boy, or it has a giant green snake on the back, and the inner lining of it is blood red. It is a little nasty and it is grotesque, but it’s beautiful “- Hari Nef.

Alessandro Michele is a collector. In life and in work. His whole world talks about him and his background. The love for antiques and deep knowledge of the English Tudor period. The surround capabilities of important objects and passion for art and history.

You should not look for the surprise, the new, the unexpected. Alessandro Michele‘s collections are like this. A whirlwind of emotion passing through a trend.

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