Can a greenhouse be fashion?

[slideshow]There is one possibility….it’s the pop-up store by RED Valentino.
The idea is something in-between a dream and a story. It’s a romantic journey through colours, textures and parfums. Light butterflies are outside the door and immediately make you feel in a magic world. Gardening items are used to exhibit clothes. Pashmina are enclosed in glass bulbs and jewels planted in white plots. Fabrics and nuances are inspired to rose, hyacinth and thyme.

ILGI by Marinella Rauso is an incubator of trends and prêt-à-porter tips filtered by an attention to green and nature. An aesthetic point of view before an ethical one. Nature is the primary source of inspiration for creativity.

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