Interior design trend, not fashion & interior design, but we are talking about the rise of interior design. It is so fashionable. More than fashion itself.
Clothes dress bodies, while home décor dresses our homes. And so? So it is happening that when we no longer find satisfaction buying bags and shoes, unable to become objects of worship due to their media over exposure, we pour into embellishing the space of everyday life.
Of course we are neither the first ones, nor the last ones. Prada continues to show off by recreating domestic scenarios. Pretty bare and brutal. Perfectly in line with her idea of aesthetics and aided by the architecture’s sacred monster of Rem Koolhaas. Ikea makes collaborations with fashion designers. To better exploit the media attention brought by Balenciaga on its famous blue bag. Fornasetti creates a collection with Comme des Garçons’s designer and Gucci joins the numerous other brands that have the Home section.
Fashion interior design, where did this passion come from?
Personally I have always supported the parallel between fashion and architecture, as well as fashion & interior design. I had never focused, however, on how the phenomenon had become global. And from the industry sphere, it has switched to an influencer one.
And so the priests and priestesses of the domestic places are born and multiplied, devoted to the embellishment of the sanctuaries […] public value that interior design is knowing under the Instagram’s aegis – da Ladycracy
And that’s right. Everybody is ready to give advice in terms of style, going from the wardrobe to the living room, from the choice of the coat to that of the sofa. Thanks to interiors designed to be highly instagrammable.
So you just need a marble top, a wooden floor, a white wall and a Nordic style print, to feel immediately like an interior designer.
Fashion trends in decor make us more instagrammable and drive fashion editors crazy
Many stylists and editors admit that they have gone from fashion to design by affinity. Not really an elective one. Rather driven by method and similar contents. They thus claim to be able to furnish a room in the same way they think of an outfit.
I choose a dominant color and then add accessories and details. Just like for a look.
In fact the analogy is strong and the comparison holds. Home accessories are cushions, curtains, candles, dishes, glasses and anything that is not structural. Objects such as armchairs and chairs become unique signature pieces, like a designer bag or an iconic coat. Wall colors are the background where we put everything together.
But if on the one hand it is true that it is enough to style an interior in a more or less trendy way, on the other side there is always the most intellectual and less obvious rule of the style.
I prefer to go on playing with contrast and combining styles.
To a minimal interior with a retro flavor I associate a sporty chic mood. Being unpredictable is the winning key. Either in fashion or in design.