I choose to compare these two ad campaigns because they are both on kind, elegant and soft pastel colors.
One campaign is starring Lovisa Ekholm photographed by Tina Luther for Grazia Germany (on the left).
Lovisa Ekholm is a pastel parfait model styled by Christiane Graf -http://christianegraf.com/Christiane_Graf/home.html- in a soft color. Lovisa wears the demure designs of Fendi, Marni, Dolce & Gabbana and Miu Miu for stunning Tina Luther’s romantic snaps.
The other campaign is by SS 2012 collection by Jill Stuart -http://www.jillstuart.com/collection/runway/spring-summer-2012-.