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Green inspiration award for Emerson SS’14 collection – NYFW

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A blossomed garden. Fields of allium. Purple and multicolored. “Walls ” of ivy leaves…small and kind. Embroidered with laser cut. Sew on light organza and chiffon.

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Un giardino fiorito. Di campi di allium. Viola e multicolore. Di foglie di edera piccole e gentili. Ricamate a laser nella pelle. Cucite sull’organza leggera.

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A rock party in a garden. As you can simply imagine the Emerson show has been that most attractive to me as soon as I received the invitation from the cute People Revolution team. The idea a parade of silhouettes dressed in clothes as flowers in a botanical garden, filled me with curiosity. And so it was or even better. The floral trend often characterizes Spring Summer collections, but when the print becomes refined and pushed to the sublimation of art, the game is even more interesting. Thanks to the collaboration with the artist Kenny Scharf and the multitude of imaginative and accurate cuts.

The styles are varied. From classic dress and suite inspired by old Chanel dictate, to punk & rock inspired bomber and skirtShift dress with exposed side zippers. Cotton \ silk and organza. Pleated skirts and dresses. Soft cotton and cashmere jersey. Bomber jacket and skirt, t – shirts, vests and sophisticated tiered gown with sheer black organza panels.

This collection definitely wins the “Green inspiration”  prize for creativity, originality and that happy and scented allure that only Nature can bring.

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Una festa in un giardino. Come potete facilmente immaginare questa è la sfilata che attirato di più la mia attenzione appena ho ricevuto l’invito da parte dell’incredibile squadra di People Revolution. L’idea di vedere sfilare silhouettes di abiti come fiori in un giardino botanico mi ha riempito di curiosità e attesa. E così è stato. Il trend del florale spesso caratterizza le collezioni Primavera Estate, ma quando la stampa diventa raffinata e portata alla sublimazione dell’arte il gioco è ancora più interessante. Complice la collaborazione con l’artista Kenny Scharf e la moltitudine di tagli fantasiosi e accurati.

Gli stili sono cari. Dai classici vestiti ispirati ai dictate senza tempo di Chanel. Tubini classici rivisitati con zip laterali a vista. Vestiti a balze di cottone\seta e organza. Gonne e abiti plissettati. Completi morbidi di cottone e cachemire in jersey. Giacca bomber e gonna, t – shirt, canottiere e sofisticati abiti a più livelli.

Questa collezione vince decisamente il premio “Green inspiration” per la creatività, l’originalità e la felice e profumata allure che solo la Natura sa portare.

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“A group of punk rock kids crashed a private garden on the Upper East Side where the Ramones were playing a secret show .”

 Fraser-Swan mixes punk elements with the contrast of elegant femininity, the ultimate clash of two worlds. As she describes, “I often feel like I am caught in the middle of these two worlds…I work in the fashion industry, I adore Chanel and I am a suburban Mom of four- but I also love getting tattoos and going to punk shows whenever I can! I have been in love with punk/hardcore music since I was 15 years old, and that music has had a major impact on who I am and what I stand for.” The “Emerson by JFS” girl is not afraid to be herself or stand out in a crowd, she is intelligent and can think for herself.  She is a leader, not a follower. As Fraser-Swan’s distant relative Ralph Waldo Emerson believed: Non-Conformity, Positivity, and Self-Reliance.

 The Garden Gate is the main focal point of the collection inspiration and comes in both lightweight silk/cotton and a bottom weight silk crepe; styles include pleated dresses, a shift dress with exposed side zippers and two-way center back zipper, straight leg pant w/contrast side panels, a bomber jacket, and a gorgeous full length pleated gown w/a fuchsia satin face organza combo.

vy Leaves group is shown in several silhouettes, including a moto jacket, t-shirt, three-tier skirt, asymmetrical two layer skirt, and dresses. Additional fabrics in the collection include cotton, silk, silk crepe, silk organza, satin face organza, silk chiffon, cotton/cashmere and knit jersey. The color palettec consists of black, white, purple, fuchsia, sky blue, greens,  and yellows. New featured styles include the “Emerson Punks” hoodie, pant, bomber jacket and skirt. These pieces are unique and special because the fabric is a cotton/cashmere blend “sweat shirt” material in purple and black- custom embellished with the “Emerson by JFS” “E” logo, and Ralph Waldo Emerson Quote “Punk Patches.”